All Posts By

John

Be Bold but Be You!

By | Blog, Social Media | No Comments

Social Media and Your Business! Are you getting lost in all the Social Media noise? It has occurred to us here at Odd Dog Media that many business owners have no clue what they’re doing when it comes to Social Media and their business. So what’s the proper way to…

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Brand Management Gone WELL!

By | Advice, Blog | No Comments

Southwest Airlines has one of the most unique twitter accounts in the entire Twittersphere (cool word huh?). Southwest, led by Christi Day and Paula Berg, pay much attention to the way their customers interacted with their twitter account. They learned a few key things from listening to them: To be…

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Brand Management Gone Bad

By | Advice, Blog | No Comments

Back in December of 2009, local Seattle radio station 107.7 The End, showed us what poor brand management looks like. Controversy started with a simple two sentence tweet: “Not all Muslims are terrorists – but nearly all terrorists are Muslims. Time to accept profiling America” The tweet gained much attention…

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SEO vs. PPC

By | Adwords, Blog, SEO | No Comments

Pay Per Click (PPC) vs. Search Engine Optimization the classic showdown. PPC (the most popular being AdWords) is starting to become an ineffective way for companies to spend their money. Although it still does turn some web searchers into clients, it sure isn’t as useful as it once used to…

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