Research performed by Google shows that users determine an opinion about your website just 17 ms after visiting. That’s faster than the office dogs instinctively barking to let us know the UPS man is at the door! Anyway, the key findings from their study were that websites with low visual complexity and high prototypicality were perceived as highly appealing.
What the heck does that mean?
In English, this basically means, if your website looks great and clearly communicates what you do, people are more likely to use your service or buy your products.
Of those users, 94% of first impressions on a website are design related. With a statistic as significant as 94%, it’s important to ensure your website doing its job of selling your services or products.
At Odd Dog Media, we’re the digital marketing agency that takes a data and research-driven approach with all of our website design and development projects. They’re built with all of the visual components that make your website not only stand out but also convert visitors into leads, which we’re willing to bet that this is what either you or your boss really wants out of a new website. With over 10 years experience building websites, we’ve honed our process down to 10 steps:
- Project Management
- Kick Off Meeting
- Research and Discovery
- Information Architecture
- Wire Frames and Interface Design
- Content Creation
- Q and A Testing
- Post Launch Checks
We realize you’re likely browsing companies for a website build and we genuinely encourage that. There are some great companies out there that can do some incredible work. With that being said, you’ve made it to our site. Take the next step and start the conversation to see if we’re the right fit for your business. Give us a call or fill out the contact form below to start the conversation.