Why is SEO Important for Small Businesses?
Research by SmartInsights reveals click-through-rates for the highest ranking spots range up to 175% higher than those ranked in the lower 9th and 10th positions.
Search engine optimization gives small businesses a chance to stand out without spending a dime on advertising. While it’s a long-term investment, it pays off by establishing your business as a top dog in your industry.
Think about the last time you needed a specific service. If you’re anything like us, you opened your browser and typed, “car repair shop near me”. You clicked through the first 1-5 results, looked at the reviews, decided on a location, looked up the address, and went to get your car fixed up.
But what if your ideal auto repair shop appeared on the 2nd or 3rd page? You’d miss out on better prices, better service, or a closer location.
Your ideal customers are already searching for you. It’s up to you to make sure you get found.
Why Work With Odd Dog?
Our objective is to help your company reach its full potential. We’re more interested in the success of your business and building great relationships rather than hounding you for a quick buck.
When you partner with us, you save time and resources on marketing, allowing you to focus on what you do best—providing the service that inspired you to open your business in the first place.
Our team only practices white hat and modern SEO methods. This means we won’t stuff your web pages with keywords or use sneaky redirects or other shady SEO tactics. If that’s what you’re looking for, you’re barking up the wrong tree.
We’re committed to staying up-to-date on the latest SEO trends including:
- The importance of page-load speed
- Knowing how to leverage browser caching for improved website performance
- Pursuing long-tail keywords over short-tail
- Optimizing your website for all channels – including voice search (after all, 20% of queries are now voice search)
We’re confident you’ll find yourself with long-term growth and a partnership that’s built over time. Now, that’s something we can all get behind.